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August 29.2025
2 Minutes Read

Why Self-Assessing Your Enterprise Strategy and Planning Maturity Matters

Radar chart for self-assessing enterprise strategy and planning maturity.

Assessing Your Enterprise Strategy for Continuous Improvement

In a landscape constantly evolving due to technology and market demands, organizations must continuously assess their Enterprise Strategy and Planning (ESP) maturity. This assessment not only provides a snapshot of your current capabilities but also highlights opportunities for improvement. Understanding where your organization stands on this maturity spectrum allows for intentional actions aimed at strengthening alignment, enhancing execution, and achieving significant long-term impact.

Why Maturity Assessment Matters

According to recent findings, 92% of executives believe the future requires a new way of working—a perspective that underscores the need for competent ESP functions within organizations. By employing a structured maturity assessment, companies can better operationalize their strategic goals, which translates to improved revenue generation, cost savings, and risk mitigation.

Core Facets of Strategy and Planning

At the heart of Atlassian's approach to ESP are six crucial facets that organizations must evaluate:

  • Goals: Setting measurable outcomes that contribute to strategic alignment.
  • Funds: Managing budget and costs effectively to support strategy execution.
  • Work: Monitoring tasks and projects to ensure they align with planned objectives.
  • Systems: Leveraging technology to support strategic execution.
  • Talent: Building and nurturing the people resources necessary to realize strategic goals.
  • Updates: Regularly reviewing progress and adjusting plans accordingly.

Implementing the Maturity Assessment

The assessment begins with a series of questions tailored to evaluate each of the six facets mentioned above. Score your organization from 0-100 across three questions for each facet. This scoring process culminates in an overall ESP Score which should guide your strategic focus and improvement efforts.

This method empowers organizations to not only gauge their current standing but also to set markers for progress over time. The core belief is that every organization, regardless of its current maturity, can benefit from a structured evaluation and ongoing refinement of their strategic processes.

Actionable Insights for the Future

With the future demanding agile methodologies and innovative strategies, organizations should focus on enhancing their ESP maturity through continuous learning and adaptation. By embracing this mindset, companies can remain competitive and capable of thriving in uncertainty.

Team Playbooks

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12.08.2025

Explore the Winning Apps from Codegeist 2025: Insights for Developers

Update Innovative Solutions from Codegeist 2025 As the Atlassian Codegeist 2025 hackathon gains momentum, developers are showcasing their ingenuity with applications that tackle everyday challenges head-on. Offering up to $120,000 in prizes, this annual event has already highlighted a few standout submissions that capture the essence of effective app development—a focus on simplicity, problem-solving, and utilizing the Forge platform effectively. Spotlight on Standout Apps Three submissions, in particular, have captured the attention of both judges and the developer community: SimpleDesk: Designed for easier project management within Jira, SimpleDesk simplifies user interactions by stripping away unnecessary complexities. This application proves that the best software often prioritizes clarity over clutter, focusing on essential task tracking to enhance team productivity. Monkey SQL: This application serves as a bridge between SQL databases and the Atlassian ecosystem, mitigating the productivity losses associated with context-switching. By integrating SQL capabilities directly into the platform, Monkey SQL allows users to generate queries via natural language while retaining transparency—a crucial element for trust and reliability in tech tools. Forge Secure Notes: In an era where data security is paramount, this app introduces encrypted storage for sensitive information managed within Jira. By implementing end-to-end encryption, it empowers users to maintain control over their data, leveraging a zero-knowledge architecture that mitigates snooping risks. Characteristics of Winning Forge Apps These applications demonstrate several critical features that contribute to their success: Real Problem-Solving: Each app addresses pain points that developers face daily, creating tools that resonate with their target users. Effective Use of Forge Features: Utilizing the various resources offered by the Forge platform, such as UI components and secure data storage, streamlines development and improves user experience. Simple Yet Powerful: These solutions remind developers that simplicity can yield effectiveness. A clean approach often triumphs over overly complex features, especially when resources are limited. Why Participate in Codegeist? With its commitment to innovation and the cultivation of talented developers, Codegeist 2025 is presented as an invaluable opportunity for participants. Whether you're a seasoned developer or a newcomer, the event fosters a supportive community, providing resources and guidance to help you transform ideas into actionable applications. Seize this opportunity to join a global network of creators, gain invaluable exposure, and possibly win significant prizes. Get Involved! The deadline for submissions is fast approaching on December 22, 2025. Participating in Codegeist not only enhances your coding skills but also positions you to be a part of groundbreaking solutions that shape the future of teamwork and collaboration within the Atlassian marketplace.

12.07.2025

Discover Why Atlassian is a Leader in Marketing Work Management for 2025

Update Atlassian Stands Out in Marketing Work Management Atlassian has once again secured a premier position as a Leader in the 2025 Gartner® Magic Quadrant™ for Marketing Work Management (MWM). This recognition not only underscores the company's commitment to innovation but also highlights the significance of effective collaboration in today’s marketing landscape. As teams juggle the complexities of multifaceted projects, the integration of AI-powered tools emerges as a vital enabler of streamlined workflows. The Challenge of Modern Marketing Marketers are wrestling with an increasing workload that demands both creativity and operational efficiency. With the constant need for status updates, approvals, and cross-functional coordination, many find themselves bogged down by daily operational demands instead of channeling their energy into strategic thinking and campaign creativity. Atlassian's solution lies in its Teamwork Collection, which encompasses tools like Jira, Confluence, Loom, and Rovo—each designed to mitigate these pain points. Transforming Work with AI Integration The integration of AI within marketing workflows is reshaping how teams operate. The Teamwork Collection not only fosters collaboration but also harnesses the capabilities of AI to deliver actionable insights swiftly. For instance, Rovo assists in content creation directly within Confluence, allowing marketers to brainstorm, create, and optimize their output collaboratively—transforming concepts into tangible results. The Future is Collaborative As the marketing landscape evolves, the need for seamless integration of technology and teamwork becomes increasingly apparent. Atlassian’s focus is apparent in its commitment to providing a unified platform that promotes agility and responsiveness in marketing workflows, allowing teams to focus on what truly matters: creativity and strategic execution. With AI as a reliable partner, marketers are equipped to meet the fast-paced demands of modern campaigns. Atlassian’s recognition by Gartner is not just a milestone; it is a testament to the effectiveness of tools that empower marketers and bring clarity to their operational complexities.

12.06.2025

How Bitbucket Packages Simplifies Container Management for Agile Teams

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